ASUS is passionate about technology and driven by innovation. We dream, we dare and we strive to create an effortless and joyful digital life for everyone. We're always in search of incredible ideas and experiences, and we aspire to deliver the incredible in everything we do.

ASUS is passionate about technology and driven by innovation. We dream, we dare and we strive to create an effortless and joyful digital life for everyone. We're always in search of incredible ideas and experiences, and we aspire to deliver the incredible in everything we do.

Move with styleLife is all about finding the right balance, and Vivobook Go 14 delivers just that. Lightweight and compact, it sports a stylish new look that fits right in with your dynamic lifestyle. Designed for daily computing and productivity tasks, and boasting innovative features such as ASUS NumberPad, Vivobook Go 14 gives you everything you need for work or play.

Victory, accelerated.Dominate Windows 11 Pro gaming with up to Intel® Core™ Ultra 9 processor 275HX and up to NVIDIA® GeForce RTX™ 5090 Laptop GPU with a 175W max TGP.The best of the bestThe 2025 Strix SCAR 16 offers the very best Windows 11 Pro gaming experience, featuring up to Intel® Core™ Ultra 9 processor 275HX and up to NVIDIA® GeForce RTX™ 5090 Laptop GPU with NVIDIA Max-Q technologies, including Advanced Optimus. This killer hardware is complemented with up to 64GB of 5600MHz DDR5 RAM and 4TB of PCIe 4.0 storage, with the memory slots upgradable to 6400MHz DDR5 RAM and SSD slots both offering full support for PCIe Gen 5, ensuring that you always have the edge on your competition.Ultimate powerPerformance requires power, so we’ve cranked the SCAR 16 to the max. In Turbo mode, the max wattage is 55W for the CPU and an incredibly high 175W for the GPU. For those willing to tinker in Manual mode, you have access to an additional 10W for the CPU, for a total system max wattage of 250W. No matter what kind of gamer you are, the raw power on tap with the Strix SCAR 16 will give you a leg up on your opponents.Dominant forceGame with the greatest, backed up by the power of up to Intel® Core™ Ultra 9 processor 275HX. With 8 Performance and 16 Efficient cores, this next-gen silicon can drive high framerates in esports and AAA games alike. The SCAR 16 also has access to AI acceleration in select content creation apps, giving you incredible flexibility on how you can utilize your gaming machine.Next-gen graphicsGreat gaming machines need a great GPU, so we equipped the SCAR 16 with up to NVIDIA® GeForce RTX™ 5090 Laptop GPU. Featuring a max TGP of 175W, optimized efficiency enabled by NVIDIA Max-Q technologies like Dynamic Boost and Advanced Optimus, and AI-accelerated features like DLSS 4 with Multi Frame Generation, this GPU can power your gaming to never before seen heights.Supreme Speed. Superior Visuals.DLSS 4 massively increases performance and improves image quality for top games using the power of Al.Game-Winning ResponsivenessNVIDIA Reflex 2 with Frame Warp gives you the ultimate responsiveness, enhancing target acquisition, reaction time, and aim precision.True-to-Life GraphicsExperience cinematic quality visuals at unprecedented speed with full ray tracing and breakthrough neural rendering technologies.Your Ultimate Pit StopWe’ve completely redesigned the 2025 Strix SCAR 16 to make upgrades easier than ever. This tool-less design allows for simple access to both the RAM, SSD, and fans, and we’ve also brought our latest Q-latch system here for those SSD slots. Like an experienced pit crew, you can remove and replace your SSD and RAM in seconds, having the machine back up and running without missing a lap. A specially designed frame covers the rest of the mainboard to protect the other components, but can easily be removed with a few screws for users who want to tinker further.We’ve completely revamped the cooling solution of the 2025 Strix SCAR 16 with precise calculations in mind to ensure that you get the best gaming experience with your machine, every time. We relocated all of the exhaust vents to the rear of the hinge, keeping warm air away from your mousing hand. The sides and bottom of the machine act as an air intake, creating a natural, efficient path for airflow. Air also flows through the keyboard deck, keeping your hands cooler during intense gaming sessions. When pairing an end-to-end vapor chamber with a sandwiched heatsink, Tri-Fan Technology, and Conductonaut Extreme liquid metal on both CPU & GPU, the 2025 Strix SCAR 16 achieves a lower noise level in Turbo Mode compared to the previous generation, while still offering the same calculated excellence you expect from a Strix SCAR machine.ROG Nebula HDRYour laptop’s display is a window into new worlds, which is why we put the absolute best on our ROG Strix SCAR 16. This ROG Nebula HDR display with Mini LED technology features over 2000 dimming zones, 1200 nits of peak brightness, and beautiful colors thanks to 100% coverage of the DCI-P3 color space. The 2025 SCAR 16 has also been upgraded with a brand-new dual ACR layer, which reduces reflections and enhances contrast by 4.5X for incredibly vivid colors. When combined with our own Nebula HDR engine, this display ensures every game and movie is done true justice. And with a blazing fast refresh rate of 240Hz and full NVIDIA G-SYNC support, motion will be incredibly smooth, allowing you to see every enemy before they see you.Win with FlairThe 2025 Strix lineup has been redesigned from the ground up, built for powerful performance, maximum speed, and calculated movement, with a shape inspired by automotive racing, an emphasis on smooth lines define the Strix SCAR 16, representing speed and aerodynamics.Full-surround AuraROG Strix machines have always been loud and proud with RGB, but the 2025 ROG Strix SCAR 16 truly raises the bar. For the first time ever, this laptop features a full-surround RGB lightbar along the bottom of the chassis, giving you full 360-degree and distinct glow that almost makes your machine float off your desk.AniMe VisionOriginally pioneered on our famous Zephyrus series, the Strix SCAR 16 sports an AniMe Vision display on the laptop’s lid. With an array of 810 LEDs shining through 8,353 precision-milled holes, you can show off your style with a wide selection of pre-made animations, import a GIF of your choice, or animate your own image from scratch.Seamless designThe 2025 ROG Strix SCAR 16 chassis now features a smoother texture for an extra premium feel, and the corners have been chamfered to give it a more elegant and contemporary look. With rounded edges, a streamlined shape, and reduced seams, the 2025 ROG Strix SCAR 16 is sleeker than ever.Stealth modeWhile standout lighting effects are awesome when gaming with friends, you may want a more subtle, sophisticated look when you’re in class or at the office. So our Stealth Mode turns all the lights off, revealing a polished layer of black chromium plating under the logo for an ultra-sleek feel.Press the AttackThe difference between victory and defeat can be separated by a single keystroke, so the Strix SCAR 16 has a professional esports-grade keyboard designed to secure the win. Built to last, the Strix SCAR 16's keyboard switches are rated to last over 20 million presses, and n-key rollover guarantees your system will never miss a command even if you’re pressing multiple keys at once. The Strix SCAR 16 has a full-sized keyboard, with dedicated media controls and customizable hotkeys for different Armoury Crate functions. And with per-key RGB and full Aura Sync customization, the Strix SCAR 16 will always have the looks to match your mood.Studio-quality SoundDolby Atmos-powered speakers include two tweeters and two downward firing woofers to create an authentic sound stage for your games. Hi-Res audio ensures you hear your music in the same quality it was recorded. Two-Way AI Noise Cancelation processes both incoming and outgoing audio to filter any errant background noises, making sure that your calls, chats and streams come through without distraction.All Day EnduranceWe equipped the Strix SCAR 16 with a large 90Wh battery, which provides plenty of endurance for video playback and web browsing. If you’re traveling without the included power supply, it also supports USB Type-C power delivery up to 100W, allowing you easily top up a charge while on the go.All the bandwidthConnectivity is everything in a high-performance machine, so we’ve spared no expense with the Strix SCAR 16’s feature set. With support for the latest Wi-Fi 7 standard, offering download speeds up to 2.4X times faster than Wi-Fi 6, onboard 2.5G ethernet, and dual Thunderbolt™ 5 ports, this machine puts even many desktop battlestations to shame. We’ve also included a FHD camera with Windows Hello support, allowing you to unlock the machine possible with just a smile. Windows Hello also provides better cybersecurity thanks to facial recognition. Only your face grants access, keeping your data safe and secure.Incredible I/OPorts allow you to connect your mouse, headset, or even an external monitor, so we gave the Strix SCAR 16 an incredibly flexible I/O that can adapt to any situation. On the right side you’ll find two USB-A ports, but the left side offers the bulk of the connections, with an audio jack, dual Thunderbolt™ 5 ports (USB Type-C), a single USB-A, HDMI 2.1, a 2.5G ethernet port, and the power port. If you can imagine your ideal battlestation, the Strix SCAR 16 can make it a reality.Endless CustomizationWhen you want to tweak settings, monitor temperatures, or tinker with your laptop, Armoury Crate is your command center. Real-time monitoring allows you to see what your GPU, CPU and memory are doing. RGB can be adjusted on a game-by-game basis with Aura Sync. Fan and power profiles allow you to change the acoustics, power delivery, and thermal characteristics of the laptop on the fly. And exclusive game deals keep your library topped off at all times.More than just simple fan curves, Armoury Crate’s performance modes serve to transform your machine from a silent, power sipping web browser to a full gaming battlestation with maximum horsepower. And for those that require even more granular control, Manual mode removes all limiters and lets you make a custom profile that suits your exact needs. For more information on Performance Modes, check out our full guide here.Discover your next favorite gamePlay hundreds of PC games on your new ROG device with 3 months of PC Game Pass — including EA play. With new games added all the time, there’s always something new to play.**PC Game Pass: Subscription continues automatically at regular monthly price unless cancelled. Subject to xbox.com/subscriptionterms. Terms and exclusions apply. Game catalog varies over time, by region, and by device. All rights reserved. xbox.com/pcgamepass, ea.com/ea-play/terms.

Introducing the ASUS Chromebook Flip CB3 Explore in more ways than oneThe 14-inch, 16:10 ASUS Chromebook Flip CB3 offers an exquisite blend of powerful performance and versatility to empower the way you work and play. This stylish laptop features a robust Intel® Core™ processor, WiFi 6E and a long-lasting battery to ensure you’re well-equipped to breeze through everyday tasks, wherever you are. Thanks to a 360° ErgoLift hinge, you can use ASUS Chromebook Flip CB3 in any mode, and an garaged stylus1 allows for intuitive input when it’s time to jot down notes. To top it all off, military-grade durability gives you peace of mind when using ASUS Chromebook Flip CB3 on the go.

Primed to perform. Configured for your business.Packed with business-friendly features and power, ASUS ExpertBook B1 is the ideal choice for ambitious firms and inspirational educational institutions. With a compact design, a bright, clear 15.6-inch display for vibrant visuals, plus impressive performance, enterprise-level security, military-grade durability, and extensive connectivity, ExpertBook B1502 is the perfect portable partner to empower your business.Go-anywhere mobilityWith a 15.6-inch, NanoEdge display, and 178° wide viewing angle, ExpertBook B1502 enables superb viewing experiences for every scenario. The NanoEdge display keeps ExpertBook B1502 compact so you can simply slip ExpertBook B1502 into your backpack, and you’ll be ready for a full day of performance anywhere.Great all-around performanceEnjoy heavy-duty performance on ExpertBook B1502, with an advanced Intel® Core™ i3 Processor, delivering the powerful performance you need to get the job done. Coupled with 8 GB memory and capacious storage, Expertbook B1502 is the business laptop that equips you for even the most intensive work and ensures quick access to the content you need. It’s also primed for non-stop connectivity, with congestion-busting WiFi 6 (802.11ax) for speedy stable connection.Enterprise-grade securityWith extensive and robust security features, ExpertBook B1502 is the ultimate personal guard for your confidential files.Fingerprint sensor1ExpertBook B1502 has built-in biometric security, with a fingerprint sensor1 for easy access. So, just tap the button to log in — no difficult-to-remember passwords or PIN required!TPM 2.02A discrete TPM 2.02 chip securely stores authentication information used by software, such as passwords or encryption keys, to protect important data and transactions. Your details remain encrypted, virtually eliminating the risk of leaks through hacking.IR camera4Speedy and secure facial login with IR camera4, allowing you to get to work without lifting a finger.Webcam privacy shieldA physical cover obscures ExpertBook B1502’s webcam for an assurance of instant privacy when it’s not in use.I/O portsExpertBook B1502 is loaded with I/O ports for productivity enhancement. These include a USB Type-A, USB Type-C, and an HDMI output, plus wired network connectivity with a unique MAC address for easy device management.Simplify your business processesManagement is made easier with ASUS ExpertBook laptops, with the ASUS Business Manager management solutions5 helping to streamline routine tasks. This allows IT staff to remotely control and manage company assets, saving your organization time and money.

Mechanized endurance. Battlefield brilliance.BRAND NEW DESIGNThe two color options each have a different logo location, with the Jaeger Gray edition featuring a large laser-sculpted design, and the Mecha Gray edition showing off an embossed logo on the lid. The four-way indicators can be seen even while the clamshell is closed, and the touchpad features a mech-inspired TUF logo in the corner.THE WORLD AT YOUR FINGERTIPSArm yourself with a desktop-style keyboard optimized for gaming. Uniform Mini LED RGB backlighting lets you brilliantly express your own unique style, while highlighted WASD accents give you a visual shortcut to key movement commands, with select models offering a new smoked look. Overstroke technology triggers higher in each keystroke for faster responsiveness and effortless control. In true TUF form, each key is durable enough to withstand over 20 million presses for superb long-term reliability and precision.READY FOR ANYTHINGJump right into the action with the TUF Gaming A15. Running Windows 11 out of the box with up to an AMD Ryzen™ 9 8945H and up to 32GB of blisteringly fast 5600MHz DDR5 RAM, your streaming and multitasking are handled with ease. Leverage the full gaming performance of up to an NVIDIA® GeForce RTX™ 4070 Laptop GPU with a dedicated MUX Switch. When your game library gets full, an empty M.2 NVMe SSD slot makes upgrading storage capacity a breeze.*Stock configuration is 1 x PCIe Gen 4x4 SSDRIVETING GRAPHICSPowered by NVIDIA DLSS 3, ultra-efficient Ada Lovelace arch, and Max-Q Technologies. Featuring up to the NVIDIA® GeForce RTX™ 4070 Laptop GPU with a max TGP of 140W, reliably delivering high frame rates in plenty of modern games even at 1440p.GeForce RTX 40 Series LaptopsBeyond Fast for Gamers and CreatorsAI-Powered Performance and Lifelike Graphics*Get a quantum leap in performance in games and creative apps with AI-powered DLSS 3 and enable lifelike virtual worlds with full ray tracing.*Cyberpunk 2077 image captured on a desktop with new Ray Tracing: Overdrive Mode ON, shown for illustrative purposes only. Actual performance varies by system.Accelerate Your IdeasNVIDIA Studio takes your creative projects to the next level. Unlock RTX and AI acceleration in top creative apps, NVIDIA Studio drivers for max stability, and a suite of exclusive tools to fast-track your creativity.Optimized Power And PerformanceNVIDIA Max-Q is an advanced suite of AI-powered technologies that optimize your system for peak efficiency. This enables blazing-fast laptops that are thin, quiet, and have amazing battery life.Further With AI, Faster on RTXGet next-level AI performance on GeForce RTX.Discover the RTX AI advantage. Built for the era of AI, GeForce RTX™ GPUs feature specialized AI Tensor Cores that deliver cutting-edge performance and revolutionary capabilities. Harness exclusive AI features and transform the way you work and play. From enhanced creativity and ultra-efficient productivity to blisteringly fast gaming, the ultimate in AI power on Windows PCs is on RTX – today and tomorrow.NVIDIA® ADVANCED OPTIMUSWith NVIDIA® Advanced Optimus, the laptop can automatically route frames from the discrete GPU directly to the display using a MUX switch, bypassing the integrated graphics. This pathing improves performance 5-10% compared to machines without a MUX Switch, making sure you get the absolute best gaming experience—all without needing touch a single button. This automatic switching also preserves your machine's battery life, as it can dynamically transition between the high power discrete GPU and the lower power integrated GPU. No matter what you’re doing, your machine will switch to the most optimized mode without you having to lift a finger.ADVANCE YOUR PC EXPERIENCE WITH AMD RYZEN™ AI AND WINDOWS STUDIO EFFECTSASUS TUF Gaming laptops support AMD’s all new Ryzen AI™*. These dedicated hardware AI accelerators built into the silicon, combined with a suite of software, free up CPU and GPU resources to ensure optimal performance in all-new experiences. From hand gesture detection to eye gaze correction and super resolution upscaling, your video calls will feel more lifelike and seamless than ever.*AMD Ryzen™ AI is only available on select AMD Ryzen™ 8040 Series and 7040 Series processors: AMD Ryzen™ 9 8945H, AMD Ryzen™ 7 8845HS, AMD Ryzen™ 9 7940HS, AMD Ryzen™ 7 7840HS, AMD Ryzen™ 5 7640HS, AMD Ryzen™ 7 7840U, AMD Ryzen™ 5 7640U.BLOW AWAY THE COMPETITIONHigh core count CPUs create more heat when at full load. The TUF Gaming A15 is equipped to handle its high-power CPU with a pair of 84-blade Arc Flow Fans™. Our new variable thickness design has the dual benefit of increasing pressure while reducing turbulence, improving cooling performance without extra noise. When paired with up to four exhaust vents and five dedicated heatpipes, the 2024 TUF Gaming A15 keeps its cool in even the most demanding games.MORE COPPERMORE BETTERUp to 5 copper heatpipes help to efficiently wick heat away from the CPU and GPU towards the Arc Flow Fans™.ARC FLOW FANS™Slim chassis leave little room for cooling, so we enhanced every aspect of the Arc Flow Fans™. Each one features 84 blades that vary in thickness from base to tip to maximize airflow.NEVER MISS A MOMENTKeep up with the pros thanks to a 2.5K 165Hz display. G-SYNC synchronizes the display's refresh rate with the GPU's output to reduce lag, minimize stuttering, and eliminate visual tearing for ultra-smooth and lifelike gameplay. The 2.5K panel hits 100% of the DCI-P3 color space, reproducing colors exactly as the creator intended. Packed into an impressive 80% screen-to-body frame, videos and games are more immersive without sacrificing portability.No matter your setup, the TUF Gaming A15 will keep you connected. A dedicated HDMI 2.1 port is supplemented by dual USB Type-C with DisplayPort support, as well as the power and versatility of USB 4. Fast and reliable Wi-Fi 6 (802.11ax) ensures that you'll be able to get online and be productive wherever compatible connections are available, or you can wire up directly with gigabit Ethernet on-board.TAKE CHARGEA 90Wh battery paired with up to a power-efficient AMD Ryzen™ 9 8945H processor provides ample endurance for hours of web browsing and video playback, with fast charging technology returning the machine to 50% charge in just 30 minutes.*Battery life may vary based on system configuration.HEAR IT ALLTwo speakers powered by Dolby Atmos ensure a high-fidelity soundstage. Hi-Res Audio delivers music the way the artist intended over headphones. Two-way AI Noise Cancelation keeps incoming and outgoing communications clear of background noise, letting you focus on the action.MILITARY GRADE TOUGHNESSIn order to earn the TUF Gaming name, these laptops must successfully survive a rigorous battery of MIL-STD-810H* tests. Test devices are exposed to drops, vibration, humidity, and extreme temperatures to ensure reliability. Dependable even in the harshest conditions, the A15 is more than capable of withstanding the accidental bumps and knocks of everyday life.THE ULTIMATE COMMAND CENTERXBOX GAME PASS ULTIMATEPlay over 100 high-quality games with friends on your PC, console, phone or tablet for one low monthly price.* With games added all the time, there's always something new to play.Armoury Crate software unifies system and lighting controls under a single, easy-to-use utility. Its extensive customization options let you personalize aesthetic effects, fine-tune game profiles, and adjust audio settings to fit your preferences. With Scenario Profiles, you can define and custom preferences that automatically adjust performance and other options when you launch your favorite apps and games. With Armoury Crate, you take complete control of your experience.

ASUS Chromebook CZ12 is an excellent study companion for students, with a portable and durable design that guarantees enduring value and empowers engaged learning — anywhere. Its 180° lay-flat design, coupled with a 12.2-inch 16:10 WUXGA display incorporating TÜV-certified technology1, enhances the visual experience while emphasising eye protection. The series boasts up to 18 hours of battery life2 for uninterrupted use throughout an entire day of classes, empowering students to extend their learning beyond traditional limits.

Business Driver. Space Saver.NUC 13 Pro Mini PCs, Kits, and Boards offer the combination of size, performance, and reliability you need to drive modern business.It all starts with 13th Gen Intel Core processors that deliver outsized performance in a 4x4 form factor, with up to 14 processor cores (6P+8E) and up to 64GB dual-channel DDR4 memory. Select SKUs also come with Intel vPro® Enterprise, which provides comprehensive security, enterprise-grade stability, and hardware-based remote management.The NUC Pro Software Suite (NPSS) helps to ensure digital signage applications keep running during any unexpected system failures. Businesses also benefit from advanced features including power control, hardware alarm clock, hardware KVM, boot redirection, beyond firewall support, cloud-based manageability, remote PC remedy, and unattended system control.To provide an eco-friendly foundation for businesses, NUC 13 Pro Mini PCs and Kits are upgradable, reparable, and reusable. Every system is qualified for 24x7 operation.

Smaller, Faster, Better, AI ReadyThe ASUS NUC brand represents a commitment to technological excellence, prioritizing innovative product design, to push the boundaries of performance and user experience.Developed through a partnership between ASUS and Intel, the ASUS NUC product lines anchor on delivering uncompromised performance in the smallest form factors, backed by industry best quality and reliability, innovative modular designs, extended lifespan options, smart cooling solutions, and advanced AI capabilities. The versatility of the products shines through an array of configurations catering to diverse user needs, from developers, to power users, to casual home use. Positioned as the preferred choice for a variety of business applications, vertical industries, and everyday users, the ASUS NUC combines exceptional performance with essential features, aiming to shape the next generation of PC experiences.With a focus on supporting diverse businesses and enhancing PC applications, the ASUS NUC aspires to deliver on the brand promise of delivering the Next Unit of Compute (NUC) and make a lasting impact in the ever-evolving tech landscape.